HOP NINE YARDS

type: bRAND IDENTITY

role: sOLE GRAPHIC DESIGNER

software: illustrator, indesign

Still in the early stages of establishing themselves, Hop Nine Yards was looking for a brand identity that stood out to the younger buyer demographic.

LOGO REQUIREMENTS

Youthful but with the reassurance of expertise, red was the requested primary colour and from that came a simple but cohesive theme that could be applied to their website and future assets.